- The value you give to the world will come back to you tenfold.
- Determine your greatest value and deliver exceptionally, regardless of market potential.
- Don’t worry about the money. In time, you will receive the value you put into the world.
- You will attract passionate, smart, and loyal people if you believe in what you are doing.
- Good compensation is the world’s way of letting you know that you filled a need with great value.
- What you do is more important than how much time you spend doing it.
- Work like you are building a palace one brick at a time.
- Capital is the megaphone that will help you leverage the value you offer; don’t yell too early.
- Network with positive, like-minded people; help them progress, and, if you need to, ask for help directly.
- Share your success while building your personal wealth, not after.
Your Dad’s Lesson:
For years I approached business from a particular viewpoint. What is the market size? What are the resources required to get to X in sales? What product will sell well? This approach was complemented by an understanding of a plethora of areas such as leadership, innovation, motivation, infrastructure, marketing, and so on. What I didn’t know at the time was that my approach was analogous to owning a Ferrari without gas. Then one day I had the good fortune of working alongside your aunt Jenny at Zinnia. In a business that was ready for rapid expansion and, in my mind, offered a great opportunity to leverage my aforementioned experience, she took a stand to slow it down. She showed your Poppy and me how the growth of the business would change everything she loved about it. Letting her heart drive her actions helped me to rephrase the question, “What can the market do for me?” to “What can I do for the market?”